Quidditch Leagues Seek To Change Name To Break With JK Rowling’s “Anti-Trans” Views And Avoid Marketing Hurdles

Two big quidditch leagues born out of the super popular “Harry Potter” franchise announced on Wednesday that they are looking to change their names in an effort to distance themselves from author JK Rowling and seek more opportunities.

United States Quidditch (USQ) and Major League Quidditch (MLQ) have issued a joint statement revealing their desire to change their names. Quidditch is a term registered by Warner Bros. and the leagues have said the brand hinders their opportunity to grow. The league also said it hopes to distance itself from Rowling, “who has come under increasing scrutiny for her anti-trans stance in recent years.”

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The Harry Potter Quidditch statue in Leicester Square, London, is one of eight other statues from films already on display as part of Scenes on the Square.
(Brett Cove / SOPA Images / LightRocket via Getty Images)

“For the past year or so, the two leagues have quietly collected research to prepare for the move and have had extensive discussions with each other and with trademark attorneys on how we can work together to make the name change too. transparent as possible, ”said the MLQ commissioner. Amanda Dallas said.

USQ Executive Director Mary Kimball added, “I think Quidditch is at a crossroads. We can keep the status quo and stay relatively small, or we can take big strides and really take the sport to its next level. next phase. Renaming the sport opens up so many additional revenue opportunities for both organizations, which is crucial for expansion. With joint ownership of this new brand, USQ and MLQ will be able to pursue sponsorships , broadcast on major television networks and other projects that will overcome some of the biggest barriers to playing the sport, such as access to equipment. “

The Harry Potter Statue in Leicester Square, London.

The Harry Potter Statue in Leicester Square, London.
(Dave Rushen / SOPA Images / LightRocket via Getty Images)

Quidditch Leagues said they were proud to have “a reputation for being one of the most progressive sports in the world when it comes to gender equality and inclusiveness, in part thanks to its gender rule. maximum, which states that a team cannot have more than four players of the same sex on the field at a time. “

The sport is based on the fictional game from the “Harry Potter” series. Alex Benepe and Xander Manshel have been credited with bringing the sport to life in Middlebury, Vermont. The game has grown so much that there is an American Quidditch Cup and an IQA World Cup.

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Benepe said he supports the change.

“I am delighted that the USQ and MLQ are moving in this direction. Big changes like this come not without risk, but I have been a strong supporter of this decision for a long time. The sport needs its own. boundless space of its growth potential and the name change is crucial to achieve this, ”he said.

Rowling argued that societal pressure to recognize transgender women makes the world less safe for biological women.

People practice quidditch during a training camp hosted by the Italian National Quidditch team at Parco di Trenno on September 8, 2018 in Milan, Italy.

People practice quidditch during a training camp hosted by the Italian National Quidditch team at Parco di Trenno on September 8, 2018 in Milan, Italy.
(Emanuele Cremaschi / Getty Images)

“So I want trans women to be safe. At the same time, I don’t want to make native girls and women less secure. When you open the bathroom and locker room doors to any man who believes or thinks he is a woman – and, as I said, gender confirmation certificates can now be issued without any need for surgery or hormones – then you open the door to all the men who wish to enter. It’s the simple truth, ”she wrote in a long and heavily criticized blog post last year.

This position has seen her labeled “TERF” in the past, an acronym that stands for “radical trans-exclusionist feminist”. Essentially, the term applies to someone who sees themselves as a feminist but ignores the presence and experience of transgender women in the movement.

JK Rowling attends the HBO Documentary Films premiere "Find the way back" in New York on December 11, 2019.

JK Rowling attends the HBO Documentary Films premiere of “Finding the Way Home” in New York City on December 11, 2019.
(Evan Agostini / Invision / AP, Dossier)

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Since deciding to voice her position on the matter, Rowling has come under immense criticism and even threats to her life. For example, she was the subject of a bomb threat in July.

Fox News’s Tyler McCarthy contributed to this report.


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